- Websites & Apps
- SEO & Lead Generation
SEO & Lead Generation
- Social Media Marketing
- Advertising
Advertising
- Ecommerce Marketing
Ecommerce Marketing
- UI/UX Branding
UI/UX Branding
Take your online presence to the next level with WebBting’s industry-leading Pay Per Click (PPC) services. We’re committed to not just delivering results, but delivering the right results, tailored to your business goals.
At WebBting, we’re driven by a simple yet powerful promise: to drive your digital success. We go beyond simply managing PPC campaigns. We build comprehensive strategies that align with your business goals and optimise every aspect of your PPC advertising for maximum ROI.
We are a team of dedicated PPC experts who understand the importance of both the big picture and the minutiae. We don’t just keep up with the digital marketing landscape, we stay ahead, leveraging cutting-edge technology and advanced analytics to deliver outstanding results for our clients.
Our track record speaks volumes. With ROI increases of up to 200%, PPC costs reduced by up to 30%, conversion rates boosted by 50%, click-through rates improved by 40%, and brand visibility increased by 60%, we’ve consistently achieved remarkable success for our clients.
Take your online presence to the next level with WebBting’s industry-leading Pay Per Click (PPC) services. We’re committed to not just delivering results, but delivering the right results, tailored to your business goals.
Our team creates a comprehensive, tailored PPC strategy for your business, ensuring your ads reach the right audience at the right time.
We handle everything from keyword research to bid management, ad creation, and more. Our goal is to optimise your campaigns for maximum performance.
We strive to innovate when it comes to functionality. Our mission is to be the best, come and join the ride.
We meticulously track every conversion and analyse ROI, providing you with detailed reports and insights to understand your campaign's performance.
We're always testing, learning, and improving. Our team will continually optimise your campaigns to ensure they're always performing at their best.
The main objective at this stage is to create awareness and interest in your brand or product. Tactics include targeting broader keywords, creating engaging content (blogs, videos, social posts), and using display and video ads. You might not see immediate conversions at this stage, but you’re planting seeds for future conversions by attracting potential customers.
Now that users are aware of your brand, the goal is to convince them that your product or service is the best solution for their needs. Remarketing campaigns can be powerful here, reminding users of your brand after they’ve left your website. In search campaigns, focus on more specific keywords that show clear intent. You might also use dynamic search ads to automatically target relevant searches.
At this stage, users are ready to decide. Your ads should encourage that final step, whether it’s making a purchase, signing up for a service, or contacting your business. Use search ads with strong calls-to-action and bidding strategies focused on conversions. Your keywords should be highly specific, and your landing pages should be optimised for conversions. Remarketing can again be helpful, targeting users who have shown a strong interest but haven’t yet converted.
Even after a conversion, the journey isn’t over. Retaining existing customers is often more cost-effective than acquiring new ones. Use remarketing to target existing customers, offering upsells, cross-sells, or repeat purchases. Keep them engaged with informative and entertaining content.
PPC stands for Pay Per Click, which is an online advertising model where advertisers pay a fee each time their ad is clicked. It’s a way to drive traffic to websites and generate leads or conversions by placing ads on search engines or other platforms.
In PPC advertising, advertisers bid on keywords relevant to their target audience. When users search for those keywords, ads are displayed, and advertisers are charged when someone clicks on their ad. The goal is to have ads displayed to the right audience, at the right time, and to optimise campaigns for maximum return on investment (ROI).
PPC advertising budgets vary depending on factors such as industry, competition, and goals. It’s important to consider your target audience, keyword costs, and desired campaign reach. Small businesses and start-ups may allocate around $500 to $1,000 per month to establish a presence and test the effectiveness of PPC campaigns. Medium-sized businesses can consider budgets ranging from $1,000 to $5,000 per month for more comprehensive campaigns. Larger businesses and enterprises often allocate several thousand dollars or more per month for extensive targeting and optimisation. It’s important to tailor your budget based on your specific needs and continually monitor and adjust your campaigns for optimal results.
The decision to outsource PPC management or handle it in-house depends on factors like expertise, resources, and budget. Managing PPC campaigns requires ongoing optimisation and staying updated with industry trends. If you lack the necessary knowledge or resources, outsourcing to a reputable PPC agency can provide expertise and save time.
Absolutely! PPC advertising can be highly effective for local businesses. Local targeting options allow you to reach users in specific locations, increasing visibility for your products or services within your target market.
Start Your Digital Marketing Journey with Us Today!